Samsung UE55RU7400 (2019) HDR 4K Ultra HD Smart TV, 55 with TVPlus/Freesat HD & Apple TV App, Titan Gray

Samsung UE55RU7400 (2019) HDR 4K Ultra HD Smart TV, 55 with TVPlus/Freesat HD & Apple TV App, Titan Gray

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Features Crystal, clear, lifelike colour With more than one billion colours - 64 times more than conventional UHD TVs - the Dynamic Crystal Colour display delivers picture-perfect results every time. True 4K colour & clarity Don t settle for anything less than True 4K colour and clarity. Samsung delivers pure colours, sharp contrast and brightness you would expect from the latest 4K resolution standards. UHD Dimming Experience better shadow detail and more accurate colour with UHD Dimming technology that independently adjusts tone, brightness and sharpness. Dividing the screen into hundreds of small zones, UHD Dimming separately controls the darkest and brightest elements of any image for exceptional quality. Seamless connections Samsung UHD TV can be the center of a new and more convenient connected lifestyle. It integrates seamlessly with smart speakers and mobile devices--even from other brands. Bixby on TV Interact and control your TV with your voice. Bixby is an intelligent assistant that can help you manage your TV and home. Amazon Alexa New Samsung UHD TV works with Alexa so your life just got simpler. It's easy to connect your Alexa-enabled devices. With Samsung UHD TV+s compatibility, have Alexa turn on your TV, change channels, control volume, and more. Discover picture detail like never before Watch every moment burst from the screen. Discover what's lurking in the shadows of a horror movie or witness the true beauty of a sun-filled landscape scene. Google Assistant New Samsung UHD TV works with the Google Assistant to make your life easier. Change channels, adjust the volume, control playback and more with just your voice. Airplay 2 Samsung UHD TV now works with Apple for the first time ever. With Air Play 2 built in, you can stream or share content from Apple devices to the big screen. Effortlessly play videos, music, photos and more from your iPhone, iPad and Mac on your Samsung UHD TV. Universal Guide Spend less time searching and more time watching, w


  • Energy Efficiency Class: A
  • Warranty: 1 year
  • Colour: Black
  • Screen Size: 40 inch